Application virtualisation comes to smartphones - ZDNet.co.uk

People are starting to pick what platform they want to build for, and that's the only one that they build for," Krishnamurti said. "From a consumer's standpoint, what happens is when they buy a phone, they are kind of stuck in an island of apps that are built for just one platform. That's kind of silly. Why can't I just run whatever app I want on my phone?

I second that question.